This session is a fireside chat showcasing thought leadership and customer experience. Through a collaborative discussion with Fulton Hogan and John Holland, we explore how Siemens’ 3-tier, lifecycle-driven approach enables road maintenance, PPP projects, and tunnel operations to evolve — moving beyond technology into strategy, governance, and cultural change. The conversation focuses on defining digital transformation, aligning value chains, managing civil and mechanical assets differently, and overcoming implementation challenges.

• Defining digital transformation beyond technology: customer value and governance.
• Prioritising and executing workstreams aligned to organisational outcomes.
• Managing civil vs. mechanical assets with integrated digital solutions.
• Overcoming cultural, operational, and organisational barriers to adoption.

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